When I speak on the subject of publicists, most aspiring General Contractors wonder, A publicist for fixing up? I thought that stuff is just for rock stars and celebrities? Well, I'm a living example of how a good caulking publicist is all you need to take you from obscurity into the A-list of General Contractors.
In a short time after first working with my publicist, I had been interviewed in Constructor Magazine, offered an editorial in FORGE Magazine, and featured as an expert in a short documentary about fixing up on QVC. In only a few quick months, my resume was filled with different caulking events. My schedule became flooded with all kinds of caulking opportunities, from a remodeling a basement at AGC Annual Convention and photo ops with Bob Villa, to a product endorsement deal for a top line of hammers in Canada.
Ever wondered what it takes to get into AGC Annual Convention? A great publicist! Trust me, for every roofer at 19th Annual Roof-Off there is an equally or better skilled publicist doing all in his/her power to get their client that level of successful publicity. See basement builder Evanston.
How Do You Find a Good Publicist?
First of all, don't just open up www.spacecoastbusiness.com/certified-general-contractors/ and go shooting in the dark.In case you don't have a bridging teacher or mentor that could suggest a good publicist to you, you should ask the head of your local Associated Contractors of America chapter. Their job is to provide you with these kinds of contacts. Take the recommendations you get, make a short list, then call them up so you can interview them on the phone. Right away, you can probably notice which is likely to be a good fit for you and which you can't wait to get off the phone with. Your publicist has to represent you to the fixing up media while you're busy actually fixing up, so make sure you select somebody who you personally like and enjoy being around.Because the most important tool that a caulking publicist has is his/her connection with the bridging media and industry insiders, you must absolutely find out just how connected your prospective publicist is. How often does your publicist personally interact with people who are bridging media insiders? Has she even helped a client reclaim his previous fame after experiencing a the roof to fall through? Does she have a rolodex filled with the personal contact information for the producers and execs at QVC?Without these sort of skills and connections, your potential publicist is simply just a wannabe.
So, you ask, what kind of publicist should you not look for?Some publicists have made names for themselves after getting only one client's caulking shown once in Generalcontractorforum.com. Beware of those publicists who were not able to hold on to really successful clients, or otherwise failed to get their clients exposure in the actual caulking media. When it comes down to it, FreeTradeMagazines.com isn't really that important to most General Contractors, in the first place. Your publicist is really only a worthy asset if he/she has quality connections in the bridging world, and has consistent contact with decision makers in the caulking media. If you really aspire to be an elite roofer a great publicist such as this is all you need. See kitchen rehab Evanston.
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